Chiropractic Personal Injury Marketing
We Offer Over 10 Personal Injury Marketing Systems for Chiropractors Including the #1 and #2 Most Effective Personal Injury Marketing Systems!
#1 Personal Injury Attorney Marketing!
#2 Medical Doctor Personal Injury Referral Marketing!
The #1 Most Effective Personal Injury Marketing for Chiropractors: Personal Injury Attorney Marketing!
The greatest source and most lucrative personal injury marketing is knowing how to give personal injury attorney educational sales presentations. Why? That's where 80% of the business is and it's a forced marketing they need medical documentation! My clients that do over 1 million annually only focus on this single marketing source due to the large potential. The bad news is they are not looking to refer to chiropractors. This is why advertising does not work. The great news is our educational sales presentation works great!
The #2 Most Effective Personal Injury Marketing for Chiropractors: Medical Doctor Marketing!
The good news about your local general practitioner is they receive more personal injury cases than attorneys. However the problem is they are not looking to refer to chiropractors. That means there's is only one type of marketing that works to get referrals from medical providers and that's my educational sales system. And it works great!
#3: Personal Injury Marketing to Past Patients:
This is probably the easiest yet most overlooked strategy to acquire new personal injury clients. Marketing to your past patients is one of the most effective, easiest and lowest cost personal injury marketing. Why? Because 2% of your past patients are in car accidents annually with a circle of influence of 7. Do your math, its a large potential case based. Especially since they already know like and trust you. Our personal injury marketing to your past patients is easy and cost free as long as you have their phone number or email.
#4: Personal Injury Insurance Video Marketing:
This personal injury marketing is probably the single most overlooked inexpensive yet effective marketing. Why? Because patient who are in car accidents will search their insurance company for a provider next to them. If you do not have personal injury videos key worded with the insurance company name then your are missing out on that segment of the market.
#5: Google for Business Marketing:
Google for business marketing is not specifically for personal injury however it is the 3rd place a new patient will search for a chiropractor. If you do not occupy that space you miss another segment of personal injury patients. We teach our clients how to dominate their local Google for Business.
#6: YouTube Personal Injury Conditions Video Marketing:
Videos are everting with the internet and the internet is a massive part of acquiring new business. There are two major keys to using videos on the internet for personal injury clients. One, they videos must be search engine optimized or nobody will ever see your video. Two, there are 14 categories that make up a good marketing video. We make it easy for our clients in that we have all the major personal injury templates with the 14 categoies for our clients.
#7: Website Personal Injury Videos:
We make it easy for our clients to have all the personal injury videos necessary for their website. We offer each of the major conditions on templates that only need a voice over and they are ready to go.
#8: Office Sign Personal Injury Marketing:
80 percent of the traffic passing your office every day is the same traffic to and from work. About 2% of that traffic is in a car accident annually. If you do not have a specific personal injury marketing message on a sign you will be missing out on that large segment of the market. Our personal injury marketing show how to easily and inexpensively crate personal injury specific marketing signs to attract those potential patients.
#9: Google Pay Per click Personal Injury Marketing:
There is one Google Pay Per Click you must do and you will get personal injury patients. And that one is for the industry standard keyword. In other words we know with a high degree of certainty which keywords are personal injury patients looking for a chiropractor and we set up Google Pay Per Click to capture that patient. A word a simple as "car injury chiropractor location" We offer Google Pay Per Click funnels.
#10: Facebook Pay Per Click Personal Injury Marketing:
Facebook can be really good or really bad for personal injury marketing. There are at least 4 major factors to make Facebook worth the money or don't do it. 1. Your demographics, geographics, psychographics, and psychographic barriers better be well known. 2. Use the right 'Gateways. 3. Use a landing page with a sales funnel. 4. Plenty of negative keywords. We offer all of the about.
#11: Local Newspaper Personal Injury Marketing:
The lost dinosaur with good potential. A local news paper can be a good source of personal injury patients. But there are a few criteria. 1. Local paper. 2. Subscription based. 3. And Ad that drops them into a educational sales funnel. We offer each if your are has the qualifications.
#12: Paralegal Personal Injury Marketing:
The good and bad news when marketing for personal injury patients through paralegals. The bad news is they are not the decision makers. The great news is they are much easier to get in from of, they love our narrative report because it makes their job so much easier and the are a significant influence to get to the decision maker which is their attorney. We offer paralegal marketing.
#13: Automated Personal Injury Attorney Marketing:
If you do not want to give attorney presentations you can use out automated attorney presentations. You simply sign in the attorneys email or use a landing page with direct marketing and they will receive the automated attorney presentation and follow up.
#14: Personal Injury Attorney Video Newsletter:
We offer life stream personal injury attorney presentations with a video newsletter follow up to create attorneys referrals to your practice.
Benefits of Applying our Chiropractic Personal Injury Marketing Services
14 Benefits of Chiropractic Personal Injury Marketing!
Benefit #1: There is a huge potential marketing with 2% of the population in car accidents annually.
Benefit #2: Most of the injuries are soft tissue injuries 87% according to the insurance research council.
Benefit #3: No compiction for the soft tissue injuries unlike disc, nerve, concussion or fractures are dominated by the medical profession.
Benefit #4: And this could be the best reason of all, it’s a forced market. Inured patients and attorneys are required to get medical attention.
Benefit #5: Medical doctors are not good at and do not like dealing with soft tissue personal injury patients.
Benefit #6: The personal injury patient is the largest income and case average for chiropractors time.
Benefit #7: It does not take very many personal injury patients to double or triple an average chiropractic practice.
Benefit #8: It does not cost any money to get monthly repeat referrals from personal injury attorneys.
Benefit #9: There is little competition among chiropractors. 97% of chiropractors will never take the time to learn personal injury documentation which is unique to itself.
Benefit #10: It only takes about 4 personal injury attorneys referring you 3 cases a month to gross about $500K annually.
Benefit #11: Once you win the personal injury attorney over you’ll continue to get all their cases.
Benefit #12: Paralegals love our narrative report and they are a significant influencer for the decisionmaker their attorney.
Benefit #13: Most chiropractors are afraid to talk to attorneys. That leaves the door wide open if you know what to say. Our attorney presentation outline shows you exactly what to say.
Benefit #14: Personally what I like about personal injury cases, they are challenging, stimumulaitng and rewarding mentally.
Benefit #15: We offer one on one weekly training to get you over the learning curve fast.
Benefit #16: We offer weekly live webinars. If you miss just simply get the recording.
Benefit #17: We offer monthly live stream seminar training.
Benefit #18: We offer pre recorded seminar videos so you can start immediately.
Benefit #19: We offer deposition and trial testimony training.
Benefit #20: Dr. Paul will give the attorney presentation to your attorneys to start referring.
Personal Injury Clients Who Increased Their Income Over $500K in 1st Year!
Dr. Paul Trusted By Chiropractic Colleges
Dr. Paul was a feature speaker for years at Logan, Texas and Parker chiropractic colleges. The topic was always on business and marketing. Especially how he grew to 77 chiropractic offices in 20 states.